What I've done
Selected Work
Over the last 20 years I've been leading and delivering successful digital solutions from strategy and concept to design and production for digital design agencies and multinational service integrators and software companies.
I've worked across a multitude of channels and industries and below are a selected few case studies from more recent years.
Experience Design Group, EMEA
Established the Salesforce Experience Design Group in EMEA with 4 regional teams (London, Berlin, Paris, Amsterdam).
B2B/B2E Social Business
Led a category-defining program from initial vision and concepts through to delivery.
Experience Design Advisory
Provided Experience Design coaching, org design and support to help Unilever establish their own design team.
Small Business Ecosystem Vision
Shaped a vision of how ING can help small business owners beyond financial products. Included a prototype app for testing.
Next-generation Customer Service
Prepared and facilitated a workshop program aimed at producing a high-level future vision for next generation customer services.
Helpful Personalisation
Led the user experience team and co-facilitated workshops to define a near-future vision on the topic of "Helpful Personalisation" for Shop Direct Group.