What I've done

Selected Work

Over the last 20 years I've been leading and delivering successful digital solutions from strategy and concept to design and production for digital design agencies and multinational service integrators and software companies.

I've worked across a multitude of channels and industries and below are a selected few case studies from more recent years.

Salesforce

Experience Design Group, EMEA

Established the Salesforce Experience Design Group in EMEA with 4 regional teams (London, Berlin, Paris, Amsterdam).

More on the Salesforce XD Group
Burberry

B2B/B2E Social Business

Led a category-defining program from initial vision and concepts through to delivery.

More on Burberry Social Business
Unilver

Experience Design Advisory

Provided Experience Design coaching, org design and support to help Unilever establish their own design team.

More on advisory for Unilever
ING

Small Business Ecosystem Vision

Shaped a vision of how ING can help small business owners beyond financial products. Included a prototype app for testing.

More on the ING SME Ecosystem
America Express

Next-generation Customer Service

Prepared and facilitated a workshop program aimed at producing a high-level future vision for next generation customer services.

More on Amex customer service
Shop Direct Group

Helpful Personalisation

Led the user experience team and co-facilitated workshops to define a near-future vision on the topic of "Helpful Personalisation" for Shop Direct Group.

More on personalisation at SDG